From Screenwriting to Startup: Building Jam (MomLife Balance Podcast)
On the MomLife Balance podcast, host Kristin Bartholomew talks with Jam co-founder Jessica Etting — mother of three and founder of the family-organization app — about the winding road from screenwriting to entrepreneurship. They get into the challenges of motherhood, the lessons learned from rejection, and the patience that building a business actually requires.
It's a candid, encouraging listen for any mom navigating the overlap of work and family, with Jam's origin woven through as a case study in turning lived experience into something useful for other parents.
Frequently Asked Questions
Who is the founder of the Jam family app?
Jessica Etting, a mother of three, is the co-founder and CEO of Jam. She moved from a career in screenwriting into tech to build a family-organization app that reduces the mental load.
What does the MomLife Balance episode cover?
The conversation spans the challenges of motherhood, Jessica's pivot from screenwriting to entrepreneurship, lessons from rejection, and how technology can ease family organization.
Related reading: Motherhood isn't a bug, it's a feature (Motherly) · Why we built Jam