Building (and Fundraising for) a Modern Consumer App (Founderholic Podcast)

On the Founderholic podcast, host Chris Folayan talks with Jam co-founder and CEO Jessica Etting about what it actually takes to build and fundraise for a modern consumer app. The conversation goes behind the scenes: how to stand out in a crowded market, how Jam thinks about growth and customer acquisition today, and the very real experience of building a startup as working moms.

It's a founder-to-founder conversation aimed at the entrepreneurial community — useful for anyone curious about the business side of Jam's mission to lighten the family mental load.

Listen to the episode on Founderholic

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What does Jam's founder discuss on Founderholic?

Jessica Etting discusses building and fundraising for a consumer app, standing out in a crowded market, growth and acquisition strategy, and the behind-the-scenes reality of building Jam as a working mom.

Related reading: Jessica on work-family balance (Authority Magazine) · Get Jam

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From Screenwriting to Startup: Building Jam (MomLife Balance Podcast)