Amanda Roessler on 5 Tips for Accelerating Product Ideation & Innovation

This Authority Magazine interview features Jam co-founder and CPO Amanda Roessler, a product leader with over a decade of experience building software and mobile apps. A born-and-raised Angeleno and mom of two daughters, she brings the product discipline that turns the founders' lived experience into a usable app.


The conversation centers on how great products actually get made — not overnight, but through dedicated ideation and a willingness to keep iterating until a feature genuinely works for a busy family. Amanda's throughline: uncover the real customer need first, then translate it into an experience that fits how families actually live. It's the product-side complement to Jam's origin story, and a window into the rigor behind features like equal-access permissions and email forwarding.


Read the full interview on Authority Magazine

Frequently Asked Questions

Who is the co-founder and CPO of Jam?

Amanda Roessler is the co-founder and Chief Product Officer of Jam, with over a decade of experience as a product manager building software and mobile applications.


What is Jam's approach to product design?

Jam is designed from the founders' own lived experience as working moms — uncovering real family needs and iterating on features until they genuinely reduce the mental load, rather than adding more steps.


Related reading: Jessica on work-family balance (Authority Magazine) · Why we built Jam

Previous
Previous

Meet Jessica Etting and Amanda Roessler, Co-Founders of Jam

Next
Next

On How Busy Leaders Create Balance Between Work and Family Life